Trade Centre Wales
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The Trade Centre Wales is a local car sales company that works behind the scenes to take over the world.
History[edit | edit source]
Start (1999)[edit | edit source]
Trevor started it all. He had a vision for a company that could accelerate his misfortune. After moving to Neath, he decided he could set up a local dealership and run his business empire and maybe take over the world from there.
His business got off to a good start, but as part of his grand and delusional ambitions, he decided to expand even further. Then he came up with some annoying ads, so people would know about his company.
Advertising Strategy (since 1999)[edit | edit source]
“Probably the UK's cheapest cars!”
Trevor really paid far too much for this.
Their marketing strategy is great yet insane. If you've ever lived in Wales, you've definitely seen one of their distracting shiny billboards trying to win you over with ridiculous and unbelievable deals and their massive early 2000s-style 3D logo flashing their absurd brand in the centre of everything.
For the radio ads, when they come on, you will have the foresight not to buy into it when Trevor tells you about the ripoff deals.
And the TV ads? I'm glad and baffled that you asked. They're animated PowerPoint presentations. (Something new and revolutionary and ridiculous at last!)
Trevor tries tea and crumpets (2017)[edit | edit source]
Trevor decided the next step for the brand was to march across the border and set up a new branch in England after forcing a few midlanders to work on it. The company became infamous there too – maybe the slogans convinced the ignorant brits to go there.
Public Protest in Swansea (2021)[edit | edit source]
Mark Bailey, one of Trevor's mates and a big guy in the company, got in controversy in May 2021 after encountering and harassing some kids at a skatepark outside his mansion in Mumbles where he secretly works with Trevor to take over the world. He retracted his arguments after media outlets and the people boycotted the brand in an apology days later which absolutely nobody bought.
Today[edit | edit source]
Trevor stands as a recognisable icon and public enemy among the people, as the face of the brand and the voice of the ads. Trevor is a fucking maniac with an almighty ego!