UnNews:PBS Kids debuts disruptive lower third logo
Monday, July 15, 2019
WASHINGTON, DC - In a controversial move. PBS Kids added a lower-third logo in the bottom of the screen alongside the E/I logo on the top.
"We want people to know that they're watching quality kids programming, and what better way to do that than to put our brand over every show." said PBS President Paula A. Kerger in a press conference.
The new lower-third logo has the ability to go through a variety of eye-appealing animations that go off every 30 seconds. In addition it also comes with a ticker that reports headlines from the PBS Newshour and an indicator of what show you're watching and what is next.
When asked if these additions would detract from The educational aspect of the shows on PBS Kids. Paula simply said "If you remember PBS Kids bold, brash attitude then we've done our job."
At press time, PBS executives were debating on whether or not to add a global clock to PBS Kids' already busy lower thirds.